An AI agent that runs your Instagram DMs

Samvadify deploys a full AI agent inside your Instagram DMs — not a keyword bot. It answers questions, qualifies leads, recommends products, books calls, and hands off to a human when the conversation gets serious. Trained on your website, PDFs, and past chats.

Why teams choose Repli

What you get

Retrieval-augmented brain

Ingests your website, help center, PDFs, and Notion. Cites its source before every answer.

Multi-turn reasoning

Not a keyword bot. Remembers context across the full conversation and asks clarifying questions.

Lead qualification

Asks BANT-style questions (budget, timeline, use case) and scores every lead automatically.

Meeting booker

Connects to Google Calendar and books calls inside the DM without leaving Instagram.

Human handoff

Set escalation rules — high-value lead, angry customer, refund request — and the agent hands off cleanly.

Guardrails and policies

Refuses to discuss competitors, quote fake prices, or make claims outside your knowledge base.

Use cases

SaaS sales

AI qualifies inbound DMs, demos the product with screenshots, and books demos with the AE team.

D2C support

Order status, returns, sizing questions, and product recommendations — resolved without a ticket.

Coaches and consultants

Screens hundreds of inbound DMs, filters serious buyers, and books discovery calls automatically.

Real estate

Answers listing questions, sends brochures and video tours, and books site visits in Instagram itself.

Clinics and salons

Books appointments, answers pricing, and sends prep instructions — all in DM.

Agencies

Deploy one agent per client. Manage brand-specific voices, knowledge, and handoff rules from one dashboard.

The difference between an Instagram chatbot and an Instagram AI agent

Chatbots have been on Instagram for a decade. They follow decision trees: "if user says X, reply Y, else reply Z." They break the second a customer phrases something in a way the flowchart did not anticipate — and Instagram customers phrase things a thousand different ways.

An AI agent is a different species. It reads the entire conversation, understands intent, retrieves the right facts from your knowledge base, and generates a reply in your voice. It can also take actions — book a meeting, look up an order, hand off to a human — because it has access to tools, not just text templates. When a customer switches topics mid-conversation, the agent switches with them. When a customer asks a question you never anticipated, it retrieves the answer from your website or gracefully hands off.

For an Instagram DM inbox where volume can spike 100x during a viral reel or an ad campaign, the difference is enormous. A chatbot converts maybe 4–6% of inbound DMs into meaningful outcomes. A well-tuned agent regularly hits 25–40%, because it can actually handle the long tail of unusual questions.

How Samvadify's agent is trained on your business

On day one, you point Samvadify at your website URL and it crawls every public page — homepage, product pages, help center, pricing, blog. It extracts the meaningful content and stores it in a retrieval index scoped to your workspace only.

You can supplement with uploads: PDFs (brand guidelines, product manuals, price lists), a Notion workspace, spreadsheets of FAQ pairs, or manually-written knowledge cards. Every time the agent answers a DM, it first retrieves the most relevant knowledge cards and grounds the reply on them — and it will refuse to answer confidently if it cannot find grounding.

You also configure the agent's persona and rules in plain English: "You are the founder of Aria Skincare. Speak warmly. Never promise refunds without a manager. Always mention the free shipping threshold when relevant. Escalate to a human if the customer mentions the word 'allergic'." Samvadify translates that into a system prompt the model uses on every turn.

The tools your agent can call

Beyond retrieving knowledge, the Samvadify agent has a small but powerful toolset. It can look up order status via a webhook you provide. It can propose calendar slots and confirm bookings. It can capture leads and push them into your CRM. It can send images, videos, PDFs, and interactive buttons inside the DM. It can hand off to a human agent by name or by team. It can also open a support ticket by dispatching a webhook to Zendesk, Freshdesk, or your own system.

You decide which tools to enable per agent. A pure support agent might have only knowledge and handoff tools. A sales agent adds calendar and CRM tools. A commerce agent adds order lookup and returns tools. All of this is configured in the dashboard in a few clicks — no glue code required.

What good looks like in month one

In the first week, the agent handles low-risk inbound DMs while you watch. You audit escalations daily, adding missing knowledge cards in one click. AI resolution typically starts at 40–50% and climbs to 70–80% by end of week two as the knowledge base fills out.

In week three, you turn on the more advanced tools — lead capture, calendar booking, CRM sync. By the end of month one, most Samvadify agent customers are automating 75%+ of their Instagram inbound, cutting first-response time from hours to seconds, and freeing their human team to focus on the conversations that genuinely need a human.

Frequently asked questions

How is an AI agent different from an Instagram chatbot?

A chatbot follows a scripted flowchart. An AI agent understands the goal (qualify, support, book), asks its own questions, uses tools like calendar and CRM, and reasons over multi-turn context. Samvadify's agent is closer to a junior sales rep than a decision tree.

What model powers the agent?

Samvadify runs on a curated mix of Gemini, GPT, and Claude via the Lovable AI Gateway. You do not need to bring your own API key on standard plans.

How do I train the agent on my business?

Paste your website URL, upload PDFs, connect Notion, or add FAQs manually. The agent retrieves from that knowledge base before every reply and cites the source it used.

Can it hand off to a human?

Yes. Set escalation rules — for example, refund requests, high-ticket enquiries, or explicit "talk to a human" — and the agent pauses and pings your team inbox instantly.

Does it work with the 24-hour DM window?

Yes. The agent responds inside Meta's sanctioned 24-hour window. After 24h of user silence, it uses approved message templates or waits for the user to re-engage.

Can it book meetings?

Yes — connect Google Calendar and Samvadify's booking flow. The agent proposes available slots, confirms the booking, and emails both parties.

What languages does it support?

Over 90 languages, including all major European and global languages. You can lock it to specific languages or let it auto-detect.

Will it make things up?

The agent is grounded on your knowledge base and refuses to answer questions outside it. You control the fallback message ("Let me get a teammate on this").

How much does it cost?

AI agent access is included in Pro (₹499/mo) and Pro+ (₹1,499/mo). Free plan users get 20 AI messages per day combined across all channels.

Is my customer data secure?

Yes. Conversation data is encrypted at rest and in transit. Enterprise plans can region-pin storage and sign a DPA. Samvadify is GDPR and India DPDP ready.

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