WhatsApp click-to-chat links explained

A click-to-chat link opens a WhatsApp conversation with your business instantly — no contact saving, no typing a number. This page explains the wa.me format, the api.whatsapp.com alternative, and where each one works best.

What you get

• wa.me/<number>?text=<message> format explained
• Where to place links: bio, ads, email, website buttons
• Tracking clicks so you know which placement converts
• Auto-replying to every new chat with Repli

How to set up whatsapp click-to-chat links explained with Repli

1. Create a free Repli account — no card, 15 credits to start and 5 more added every day.
2. Connect the channel this runs on (Instagram, WhatsApp Business or Telegram) with the official Meta or Telegram login.
3. Configure it: wa.me/<number>?text=<message> format explained, and where to place links: bio, ads, email, website buttons.
4. Test it from the built-in console, switch it live, then track results in analytics.

Is it compliant?

WhatsApp click-to-chat links explained runs entirely on official APIs — the Meta Graph API for Instagram, the WhatsApp Business Platform for WhatsApp and the Telegram Bot API. Repli never automates a personal account, never scrapes and never uses an unofficial client, so your number and your account stay safe. Rate limits, messaging windows and template rules are enforced by Repli before a message is ever sent.

What it costs

You can use whatsapp click-to-chat links explained on the free plan: 15 credits to start, 5 new credits every day and a daily cap of 20. Pro is ₹499/month, Pro+ is ₹999/month for the AI features, and Pro Business starts at ₹2,999/month for teams that need the WhatsApp support agent builder and multiple seats.

Pricing · All features · How Repli works · Blog